From humble beginnings as a small produce stand to becoming a trusted source of fresh, healthy options in our community, Smiley's Fresh has always put quality and wellness first.

Our journey begins with the owner, Wahhid "Smiley" Saleh. With over 30 years of experience in the produce industry, Smiley is proud to announce the opening of his first brick and mortar location. At first, Smiley opened a mobile vendor cart, where he sold fresh fruits and vegetables in Midtown Manhattan and has since expanded to various locations throughout the city which still operate to this day!

Now we're bringing the "Smiley's Fresh" experience to our home state of New Jersey. We take pride in working with our local community to bring you fresh produce, smoothies, juices and more, all while making a positive and healthy impact to all our patrons! We truly believe that health is wealth!